July 13, 2010
Included in this webinar is a brief overview of how the federal government is ready to support school-based outreach to enroll eligible children into healthcare programs, an update from GMMB (the advertising firm that has supported previous Back-to-School efforts) about the resources and tools available to support your Back-to-School efforts this year, and two presentations from local groups about what a successful Back-to-School effort involves, how to work effectively with schools and why schools have a stake in enrolling children into coverage.
Presentations & Other Resources
The Most Wonderful Time of the O&E Year: Back to School
Hillsborough School District, A Case Study
Panelist Information
Donna Cohen Ross, Director, Office of External Affairs
Centers for Medicare and Medicaid Services
Alison Betty, Senior Vice President
Ariane Holm, Account Supervisor
GMMB
Stacey Moody, Director of Member Services
Colorado Association for School-Based Health Care
303.399.6380 ext 106
moody @ casbhc.org
April Griffin, Board Member
Hillsborough School District
813-924-1742
april.griffin @ sdhc.k12.fl.us
